For coaches, course creators and personal brands
Short clips from your own content, each one built to lead into your offer
Your podcasts, lives and webinars become short videos for Reels, TikTok and Shorts. Every clip carries a call to action that is counted per clip, so each week you see which clip brought which messages, applications or calls.
A short email is enough. No form, no signup. AI pre-selects and makes the rough cut, Michael approves every clip.
Who it is for
Personal brands with their own program
- You have your own offer (coaching, course, mentoring) and an application or call flow.
- You have long-form material such as a podcast, YouTube, lives or webinars that barely works as short video so far.
- You want more qualified messages, applications and calls from content that already exists.
Not a fit: if you have no offer of your own yet, or if you want reach alone with no flow behind it.
What you get
Setup in week 1, then clips every month
Setup
One-off, week 1
- Material inventory: your long-form sources, rights in writing. Your material stays yours, you give us the yes to post.
- Clip style: hook rules, captions, look, matched to your tone. Style approval based on the sample clips.
- Call-to-action path: a keyword or link per platform into your application or call, counted per clip.
- Tracking sheet: which clip brings which messages, applications and calls.
- Back-end look: a short note on leaks between message and call. Fixing them would be a separate offer.
Monthly
From week 2
- At least 20 finished clips per month on your channels (Instagram Reels, TikTok, YouTube Shorts), more if the material allows.
- Michael personally watches and approves every clip before it goes out. An AI does the pre-selection and the rough cut.
- Weekly report: what ran, what brought messages, what we do more of next week.
- Ongoing adjustment of hooks, formats and call to action based on the numbers.
- One fixed channel for questions, answered the same working day.
Process
The first 30 days
Day 1.Contract, setup invoice, access to material and channels.
Days 2 to 5.Inventory, approval of style and call to action based on the sample clips.
From day 6.Daily posting, the tracking sheet runs.
Days 7, 14, 21 and 28.Weekly report.
Day 30.A joint look at what stays and what we change. After that you decide freely whether to continue.
Prices
Open prices in US dollars
The first three clients get a founder price. It stays fixed for as long as you stay a client, with no price jump after a few months.
Prices in US dollars
| Item | Founder price (first 3 clients) | Standard price (from client 4) |
| Setup, one-off | USD 1,500 | USD 3,000 |
| Per month | USD 2,000 | USD 3,000 |
- You pay the setup before the start and each monthly fee in advance.
- No minimum term beyond the first month: after the first month you can cancel monthly with 14 days' notice.
- Everything delivered belongs to you: clips, tracking sheet and style rules, also after cancellation.
The back end is a separate add-on offer.
If you also want the flow between message and call built, that is its own offer after a conversation. It is not included in these prices. More on the home page.
Plainly said
What we do not promise
- No views.
- No followers.
- No leads.
- No revenue in numbers.
What we do: turn your material into clips that lead into your offer, and show you the numbers per clip every week. What comes of it, you see there.
Work sample
Before you decide: 3 sample clips from your own material
There is no case study with a client in exactly this offer yet, and I do not invent one.
Instead you see in advance how your material looks as a clip: three sample clips from your own podcast, live or webinar. First I check briefly whether your material fits. The three sample clips are free and yours to keep, even if you say no afterwards.
Work samples
Clips from our own channels
These clips come from channels run by MS Strategies, not from clients.
Questions
What coaches ask first
What is a clipping agency for coaches?
An agency that turns your existing long-form material, such as podcasts, YouTube videos, lives and webinars, into short videos for Reels, TikTok and Shorts and posts them. It has nothing to do with press clipping services.
Who cuts the clips?
An AI pre-selects moments and makes the rough cut. Michael personally watches every clip and approves it before it goes out.
Do you promise views or leads?
No. We do not promise views, followers, leads or revenue. Every week you see which clip brought which messages, applications or calls.
What are the contract terms?
A one-off setup and a monthly fee, both paid in advance. After the first month you can cancel monthly with 14 days' notice. Everything delivered belongs to you, also after cancellation.
Are there case studies?
Not yet with a client in exactly this offer. Before you decide, you get three free sample clips from your material. They are yours to keep. After the start you see the numbers every week.
Is MS Strategies connected to other companies with a similar name?
No. MS Strategies is a Swiss sole proprietorship and not affiliated with MS Marketing Strategien AG, MS Strategies LLC, MS Strategy Consulting UG, MSM Strategies LLC or MicroStrategy.
Who is behind it
You talk to Michael directly
MS Strategies is the sole proprietorship of Michael in Switzerland. More on the about page, full details in the legal notice. German version of this page: Clips für Coaches.
MS Strategies (Switzerland) is not affiliated with MS Marketing Strategien AG, MS Strategies LLC, MS Strategy Consulting UG, MSM Strategies LLC or MicroStrategy.
Next step
Tell me where your material lives
A short email with the link to your podcast, your channel or your webinar is enough. I reply personally.